Paper Inspiration #209: Anne Lessmeister Business Card

PaperSpecsGallery.com features the Anne Lessmeister Business Card. “The idea came also from the fact that Anne loves these photo booths; she takes photos of herself doing small performances.” “All the world’s a stage,” wrote Shakespeare. The same can be said for this delightfully different business card that was designed, photographed, printed, and assembled in-house by the creatives at Perezramerstorfer. Their actress client, Anne Lessmeister, literally takes center stage in this mini paper play with four acts. A circular window, cut by hand, punctuates two pieces of peachy-tan colored stock. Mounted in the center is a piece of clear film printed with one of four images of the actress’ most essential physical tools of the craft: face, hands and feet. It’s a look that is so unique (the card immediately distinguishes itself) and so appropriate for the client. That the small portraits were printed on a transparent medium allows the viewer to hold her image up to a “spotlight.” So as not to upstage the main character, the type is a simple, san-serif printed in black. The unexpected thinness of a card with three layers was also a great design choice – thick enough to stand up, but not so beefy that it distracted from an overall feminine quality.