Telia's "More Life" campaign brings the joy of music to the streets | JCDecaux Lithuania

Telia collaborated with JCDecaux Lithuania to launch its interactive campaign “Telia - more life” at the 3 most popular bus shelters in Vilnius and Klaipeda. When passers-by played music via Bluetooth, Telia's logo reacted to the music with color and sound effects creating an atmosphere of fun and joy. Over 110 hours of music was played, with an estimate of 1 million impressions generated on the streets.